The Secure Driver: Characterisation for VigilBox

Client: VigilBox | Character Design

Vigilbox engages with its audience who wants to feel secure even at the most treacherous of times and places. S/he is a regular city dweller who wants to be in control of her/his vehicle even remotely. Thus uses this app that TRACKS, STOPS and PROTECTS.

WATCH the #animation as the main character drives through the ‘treacherous’ streets of Chandni Chowk (unmindful of the secondary character): http://bit.ly/2npEauN

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Step 1 of Our Work Process

The 5 Step Process
Step 1: ReSEARCH

We understand your product and business thoroughly through intensive research of your business and product, based on our project questionnaire filled by you. Your feedback will be taken. From there our team will re-MODEL your vision into a workable STORY.

Learn more about the PROCESS at http://brainpanstudio.com/process/

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The Good You Can: Food

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Client: 100 Pipers India | Campaign: The Good You Can

100 Pipers connects with an audience that believes in being responsible for their own actions. They want to be remembered for good. They lead the way of the TRUE LEGENDS.

Watch 🎬 The Good You Can (Food): http://bit.ly/2B8eK6X 

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MOON GOES TO DOON.


As a part of our “Initiate the Future”, we try to inculcate the young generation into the world of digital Art. Moon, our COO and a prolific artist has been invited to Doon University to conduct the Wacom India workshop.

Always so thrilling to put out these announcements. Be sure to contact the maestro if you are in Dehradun.

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How to Deal with Bullies?

Bullying has long term negative impact on the victim, on the bystander and on the bully. Understand the psyche behind bullying.

This animated video attempts to decipher why bullies bully and how to deal with them.

100 Pipers’ “The Good You Can” campaign encourages people to make a small shift in lifestyle to bring about a momentous change in the world.

Client: 100 Pipers India (Pernod Ricard)

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Dealing with Road Rage: Animation

Abusive drivers HONK too much, BUMP into you, CUT you off, BLOCK your way and STEAL your parking.

Does that make you angry? How do you deal with road rage? Watch this animated short to learn the alternative to violence: https://youtu.be/Mm0y34Gjswc

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The Making of “Festival of Lights” Animated Video

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Concept/Script/visualistion: Aditya Choudary

“We were struggling for a concept for Diwali that would skip over the obvious, be relevant, have a strong social message and be in tuned with the language of 100 Piper’s “The Good You Can” campaign. We wanted the message to be affirmative rather than didactic. What would be a different perspective to reengage with the festival of lights in the mythological context, we wondered. The eureka moment came with the idea “War is Over”. We associated crackers with explosives and weaponry. Thus portraying the festival as celebration of light and not of  violence.”

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Graphics: Jatin Aggarwal

“The challenge was to recreate the premium quality of the 100 Pipers India‘s “The Good You Can” series and at the same time to keep the occasional feel (the festivity). To reimagine the gods in a slightly amusing look (capsule figures) was an innovative approach.”

Animation: Himanshu Bassi

“It was a challenging task to approach a cultural subject with an innovative insight. I tried to implement a minimalist animation style keeping in tune with the subtlety and poignancy of the festival. Non-repetitive movement, on cue timing, capsule animation gave the characters its unique perspectives. I generally attempted to mess around the video by inculcating a new style that was non-realistic and complementary to its mythological theme. It was a constant learning endeavour while working and tweaking the movements. I also paid special attention to the secondary animation and thereby creating an holistic and homogenized orientation.”