Golden Question: What do brand managers, digital marketeers and entrepreneurs have in common?
Answer: Need for Speed or in other words, digital acceleration.
VIDEOS work like magic for the movement starved digital interactions.
Here is how and why:
TYPES: How-to, Animation, Infographic, Live action, Documentary, Product, Explainer, Demonstration, and more.
ADVANTAGES: High engagement and conversion; appeals to mobile users.
PERFECT PLATFORMS: Blog, YouTube and Vimeo.
EXAMPLE: The following video by Uber showcases the pain points of its audience (city commuters) and then designs a solution. The video is able to convey the message in an appealing and human way.
COST TO OUTSOURCE: Click to ask for a QUOTE.
START and MAINTAIN: Series or campaigns work better than one off production.
TIPS: Keep them fun and human |Ensure high audio quality | Publish full or partial transcripts for SEO
Wish to watch more videos that enable media managers/brand managers/entrepreneurs to embed into the audience communication culture? Visit: www.brainpanstudio.com/portfolio.
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Brainpan Studio(The mothership) | Facebook (Polls and videos) | Twitter (News and Industry titbits) | Youtube (Awesome videos) | Instagram (The animated team stories)