Videos, the Dominant Face of Digital Marketing

Golden Question: What do brand managers, digital marketeers and entrepreneurs have in common?
Answer: Need for Speed or in other words, digital acceleration.


VIDEOS work like magic for the movement starved digital interactions.
Here is how and why:

TYPES: How-to, Animation, Infographic, Live action, Documentary, Product, Explainer, Demonstration, and more.

ADVANTAGES: High engagement and conversion; appeals to mobile users.

PERFECT PLATFORMS: Blog, YouTube and Vimeo.

EXAMPLE: The following video by Uber showcases the pain points of its audience (city commuters) and then designs a solution. The video is able to convey the message in an appealing and human way.

COST TO OUTSOURCE: Click to ask for a QUOTE.

START and MAINTAIN: Series or campaigns work better than one off production.

TIPS: Keep them fun and human |Ensure high audio quality | Publish full or partial transcripts for SEO


Wish to watch more videos that enable media managers/brand managers/entrepreneurs to embed into the audience communication culture? Visit: www.brainpanstudio.com/portfolio.

Say hello to us on other networks:
Brainpan Studio(The mothership) | Facebook (Polls and videos) | Twitter (News and Industry titbits)Β  | Youtube (Awesome videos) | Instagram (The animated team stories)

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Character Design & Graphics for Social Media Campaigns

Client: The International Society for Olympiad
Client: Vigilbox (V, the robot on the right)

Visit http://www.brainpanstudio.com

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We at Brainpan Studio work in sync with our clients to give life to their imagination. From concept to paper to screen, we visualise your dreams. Our highly animated team of visual and motion graphic artists work in tandem with you to reimagine, visualise and implement your ideas. Give wings to your vision.

Brainpan Studio |Β Instagram |Β  Facebook | Twitter | Youtube

Digital Marketing is like Planting a Forest

Digital Marketing is like planting a forest. It starts with planning the first tree. Selecting the initial seed. Finding the perfect plot. Nurturing growth. Water, sunlight and dry leaves for compost. A kitchen garden can be manufactured but a forest can not. A forest is not just its trees. A forest breeds. It spreads beyond. A forest is growth. It is teeming with unpredictable life.

Plant two seeds close together and you will kill one. Plant them too far and they will build highways in between. Add too much fertilizers and you will burn the roots. Social media strategy is careful calculation of the various variables and sustained action. It is goodwill. It is placement. It is influence.

The mantra for a social media strategy is: Build, Place & Accentuate.

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Brainpan Studio | Facebook | Twitter | YoutubeΒ | Vimeo