Year End REflections: Character Design

YEAR END REFLECTIONS | Category: Character Design

A character has an inherent story. It encompasses a visual language that entails a narrative. A character is a simple bearer of complex motifs.

8 Elements of Character Design:

Character Design1

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Character Norms

A character is an embodiment of a personality. It has facets that underline all its key elements. A character has a past and a destiny. It has an inherent story. It encompasses a visual language that entails a narrative. A character is a bearer of motifs.

Character Designing by Moon Arun.

Visit our YouTube channel to watch our character animations:


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Introducing Mr. Joginder Singh aka Jogs Paaji

Meet Mr. Joginder Singh also known as Jogs Paaji by his Karolbag friends. Himself a big property dealer and a huge lover of fancy cars. He recently bought his second car, a shiny red convertible. To celebrate his new purchase, he is out on a world tour of Agra. Jogs Paaji wants to impress the pretty kudiyans (girls) but manages to impress the carjackers even more.

A still from the upcoming animation for VigilBox. If you recall, we created earlier the character V for VigilBox. A superhero that protects from and prevents automobile crimes.


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Character Design: The Thief

Ramsay is  a terrible and terrifying person. He is a thief. He steals shadows. He steals violins. He steals your hope, and your tragedy. He gives you nothing in return. He takes things that doesn’t belong to him. He steals cars and tires. And motors and pulleys. He steals coconuts. And bananas leaves off banana trees. Ramsay is a horrible, horrible person. He has no respect, no self meaning.


We at Brainpan Studio work in sync with our clients to give life to your imagination. From concept to paper to screen, we visualise your dreams. Our highly animated team of visual and graphic artists work in tandem with you to reimagine, visualize and implement your ideas. Give wings to your vision.

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Character Design for VigilBox

Client: VigilBox is your car’s, virtual security guard; one that literally never sleeps! VigilBox is designed and manufactured in India by an Indian company.

Character: Introducing V. A superhero that protects and prevents automobile crimes. Designed to represent the product itself. V is a personification of VigilBox. Derived out of the logo, V represents the core promises of the product. It reflects the ideals of safety, service and peace of mind.


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Good character design is the backbone of a good media campaign. It is the persona that the company showcases to its potential and existing customers. It is the building block of a company’s identity and its brand. It is the flag bearer of the company’s ethos.

It is paramount in building a good rapport with the audience. It drives credibility and reliability. A good character is multi-dimensional. It transcends both space and time. It speaks for both the company and the customers. A good character is the perfect bridge between the company and the audience. It provokes imagination and takes the audience on a magical journey. It entices, influences and guides.

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