Videos, the Dominant Face of Digital Marketing

Golden Question: What do brand managers, digital marketeers and entrepreneurs have in common?
Answer: Need for Speed or in other words, digital acceleration.


VIDEOS work like magic for the movement starved digital interactions.
Here is how and why:

TYPES: How-to, Animation, Infographic, Live action, Documentary, Product, Explainer, Demonstration, and more.

ADVANTAGES: High engagement and conversion; appeals to mobile users.

PERFECT PLATFORMS: Blog, YouTube and Vimeo.

EXAMPLE: The following video by Uber showcases the pain points of its audience (city commuters) and then designs a solution. The video is able to convey the message in an appealing and human way.

COST TO OUTSOURCE: Click to ask for a QUOTE.

START and MAINTAIN: Series or campaigns work better than one off production.

TIPS: Keep them fun and human |Ensure high audio quality | Publish full or partial transcripts for SEO


Wish to watch more videos that enable media managers/brand managers/entrepreneurs to embed into the audience communication culture? Visit: www.brainpanstudio.com/portfolio.

Say hello to us on other networks:
Brainpan Studio(The mothership) | Facebook (Polls and videos) | Twitter (News and Industry titbits)  | Youtube (Awesome videos) | Instagram (The animated team stories)

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Storytelling Workshop at Daulat Ram College (DU)

We create and we impart. We discuss and we implore. As a part of our “Initiate the Future” programme, we are conducting a visual storytelling workshop for the students of Daulat Ram College (University of Delhi).

Daulat ram College

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The Mystical Process of Animation Depicted in Whiteboard

A meta-narrative of animation is created by this adorable Whiteboard Animation. Baba Toon and the Pandoras (Brainpan members) take you through the journey of art. The process and the purpose of animation is depicted through this beautifully rendered Whiteboard animation.

We present to you the mystical tale of Baba Toon and the process of animation:

Baba Toon has had a revelation, for which he demands the ultimate expression. He deems Brainpan worthy of this holy task.

“Animation is not for the faint-hearted. You must give wings to my vision. You must undergo the ‘Trial by 4’,” says the sage.

Dive deep into the nature of the vision. Give it a voice. Dress it in the finest garments. Breathe life into it and let it fly.

“What then O Holy saint?” asks Brainpan

“Press Play and Enjoy.”

Graphics: Moon Arun | Animation: Pollov | Text: Aditya Choudary 

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